
When it was announced that Post Cereals was releasing a Sour Patch Kids cereal, the news was met with mixed reviews, rightfully so. I’m a big fan of Sour Patch Kids candy, but the thought of sour-flavored candy and milk? The potential for sour-tasting milk just sounds like a bad idea.

Sour Patch Kids cereal released Dec. 26, 2018, exclusively at Walmart. A wider release is expected at a yet-to-be determined date in 2019. The 18-oz box of cereal retails for just under $4, after tax. Upon opening the box and bag of cereal, your nose is immediately met with notes of regret. One whiff and you can smell a tart/sour scent. Now onto the review/rating system (if you need further explanation of my system, check out my previous blog post)
Aesthetics![]()
Sour Patch Kids cereal gets 3 spoons from me for its appearance. The packaging is fun and is easily recognizable to the brand. Also, to fit with the “Sour Then Sweet” whimsical behavior of the Sour Patch Kids, they include a mad libs activity on the back of the box. The cereal itself looks nothing like the candy and really doesn’t look like anything, except a bowl full of multi-colored sea monkeys before you add water. In essence, the cereal has the same color and dusting of sweet flavor on it like you would see from Fruit Loops.
Snackability ![]()
When eating the cereal dry, the tart flavor is definitely noticeable. For me, it almost always creates that little pocket of saliva in the back of your mouth because of that flavoring. Therefore, I don’t think I could recommend eating handful of this cereal dry as a snack during the car ride to nana and pop-pop’s house, unless you are prepared to start drooling uncontrollably.
Structural Integrity![]()
The cereal actually holds up well, after sitting in milk for a bit. Some cereals you feel like you have to beat the clock and eat as fast as possible, otherwise it loses its crunch. However, Sour Patch Kids cereal seems to maintain the crunch. Maybe it’s due to the shape of the cereal and how its a little more compact.
Cereal Concept![]()

It’s no surprise anymore that companies like to one up each other with who can do the most outrageous thing with mixing flavors with random foods. (e.g. Taco Bell, Lays Potato Chips, etc.) In the history of the cereal, there are always been cereals inspired by other snacks or treats, such as Oreo O’s, S’mores, Nutter Butter and many more. While the idea of making this Sour Patch Kids was good in the sense of being a polarizing topic that generated a lot of buzz, it’s hardly a new idea in general. I give them credit for engineering a cereal based off the candy though, since a bowl of actual Sour Patch Kids in milk would just be awful. After typing that, I feel like I have to advise you not to go out and try that. If you do then that’s on you.
Flavor![]()
Sour Patch Kids’ tagline is “Sour Then Sweet” but the cereal version of it is more “Sweet Then Sour.” Once adding milk to the cereal, it does seem to dilute the sour/tart flavor a little that compared to eating the cereal dry. Some may liken the cereal to puffy Fruity Pebbles and I could see that correlation. However, to me, each spoonful of this cereal seems like I’m eating odd-shaped Fruit Loops with a little tart to them. The good news is that the milk does not have a tart/sour taste from the cereal, so if you enjoy drinking the cereal milk then you should be okay. Also, much like Fruit Loops and Fruity Pebbles, just because each piece of cereal is a different color, it doesn’t mean they taste any different, unlike the Sour Patch Kids candy itself.
Final Thoughts
Sour Patch Kids cereal is a fun cereal, especially if you enjoy trying “out there” food ideas. Is it as gross as some may think? Personally, I don’t think so, but everyone’s taste buds are different. I usually judge how much I like the cereal based on how many bowls of it I could eat in one sitting. For Sour Patch Kids cereal, I can’t eat more than one bowl of it for breakfast. The tart/sour flavor is just too much beyond that one bowl for me. However, don’t let that deter you from the cereal. If you’re adventurous or like Sour Patch Kids candy, or your kids do, then give this cereal a whirl. If nothing else, you can boast to friends that you ate it and survived to tell about it. Now, let’s all hope there is never a black licorice cereal.
What are your thoughts on Sour Patch Kids cereal? Have you tried it or would you try it?